GENERAL PRESENTATION
Value is not a static concept. Customer needs and market demands are constantly moving, therefore it is important that retailers identify any new theory or trend that can influence the positive purchasing behaviour of customers.
BOOKS
RIGHT LIGHT RETAIL
The right light in the right place. Correct light adjustment to targeted product can create a needed emotion for buying the goods by customers. To know how to correctly utilise a se t up light, we must understand how light affects the human eye. The right light can easily highlight the fresh of goods, can create the goods to be more attractive, and even increase the buying interest. Light is a cornerstone in retail, a key tool to influence and guide customer reaction to and engagement in the shopping experience.
RETAIL PSYCHOLOGY
Light can influence our emotions, cognition and spatial perception, as well as having a strong influence on our mood. Lighting plays a crucial role in how the atmosphere of a retail space is perceived and experienced. What is more, lighting can be used as a tool to communicate a message. Customer value, which is directly related to customer loyalty and therefore sales, is measured through price perceptions. Why do people shop?
APPLICATION PRESENTATIONS
SUPERMARKET LIGHTING
DRUGSTORE LIGHTING
SPORT STORE LIGHTING
CAR SALES LIGHTING
FASHION STORE LIGHTING
RETAIL PSYCHOLOGY
LIGHTING SOLUTIONS
Dynamic Shop Window
This lighting solution was created specifically for shop windows to increase visual interest, interact with customers and highlight the true value of the products on display
Smart Mirror
At OMS we continue to innovate the in-store shopping experience for customers and help retailers increase sales and the amount of happy and loyal clients.
Stimulating Supermarkets
Each supermarket exists in a competitive environment, thus as a business it requires modern, cost-effective and stimulating lighting to achieve its goals.
LIGHTING MANAGEMENT SYSTEM
All Manuals about light controlling in one place
(fast download optimized PDF library)
REFERENCES
SMART SOLUTION
ShopSys is an innovative and effective solution for smart stores where, with the introduction of lighting sensors, we ensure that all necessary requirements are monitored by our customer in a fast and cost effective manner.
